INNOVATOR 2021 — Astra
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About the Innovator
Astra is a virtual world in the metaverse for fashion gaming, social events and NFT shopping. We make it possible for brands to onboard their customers into the metaverse via virtual games, events and NFT pop ups. Built with Unreal engine and powered by Solana, In Astra you can experience a new way to play, make friends and go shopping. Our go to market is a game in which you can compete to win luxury fashion in real life if you beat the high score we call the concept, play-to-wear and are looking to work with many brands interested in bringing their brand into the metaverse.
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About the Innovation
Innovation in Detail
We innovate on the experience of digital fashion which increases sustainability through gamification and the use of a sustainable "proof of history" blockchain, Solana. We believe that the combination of digital fashion & NFTs provides a new experience and revenue source for brands, and that gamification is the glue that holds it all together. That's what we bring to brands, through a focus on the gamification of the experience.
Join us in taking fashion & culture to the metaverse.